Hemp-Based Products Company
51% Increased Organic Traffic in Just 6 Months!
When this hemp products company approached us in August 2024, their organic traffic was stuck in decline. Just six months later (January 2025), our strategic SEO transformation delivered remarkable results: a 51% boost in organic sessions and a 62.8% engagement rate. By combining technical SEO strategies with high-value content, we not only increased traffic but also built a sustainable growth engine for their business. These numbers demonstrate how we helped this company to drive business growth even in competitive cannabis markets in the USA.
About Hemp-Based Products Company
Our client sells high-quality hemp products, including vapes, edibles, pre-rolls, and creams. They work with trusted farms and test every product thoroughly to ensure safety and effectiveness. Everything they make is designed to help people enjoy hemp’s benefits naturally and responsibly. What really sets them apart is how they do business. They’re completely transparent – sharing test results openly and using eco-friendly practices at every step.
The Challenges They Were Facing!
The client’s hemp-based products business was struggling with a major drop in organic traffic, leading to poor visibility and low conversions. Their website had multiple technical SEO issues, including broken links, 404 errors, oversized images, missing meta tags, duplicate content, and poor interlinking.Â
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Additionally, their product pages and blogs lacked optimized content, proper schema markup, and keyword targeting, which further impacted rankings. The absence of a structured content strategy and inconsistent metadata made it difficult for search engines to crawl and index their pages effectively. Toxic backlinks and unoptimized sitemaps added to the problem, resulting in declining organic performance and lost revenue opportunities.
Service Used: SEO, Content Marketing, Graphic Design
Numbers Don’t Lie!
Business impact
Our strategic SEO and content efforts transformed the client’s hemp business, driving measurable growth. Organic sessions increased by 5,363 to 8,100+, while overall engagement rose to 59.9% (from 35.7%). Revenue climbed as optimized product pages, blogs attracted high-intent traffic, and technical fixes reduced bounce rates. With consistent monthly audits and backlink cleanup, the site now ranks for competitive keywords, converting traffic into sustained sales.
Increased organic sessions
Impressions
Overall sessions
How We Helped This Client?
Our team executed a comprehensive SEO and content marketing strategy to revive their organic traffic. The content team created 109 optimized product pages and 140 high-quality blogs, while the graphics team designed engaging visuals for each blog. On the technical side, we fixed 404 errors, removed toxic backlinks via disavow, optimized meta tags, and improved site structure.Â
We conducted a Website Quality Audit (WQA), refined keyword targeting, and implemented schema markup for better visibility. Additionally, we set up conversion tracking, improved page speed by fixing oversized images, and enhanced internal linking. Monthly SEO audits, content updates, and competitor research ensured sustained growth, leading to improved rankings and traffic recovery.
- Keyword Research & Analysis
- Meta Titles & Meta Descriptions
- Broken Link Fixation
- Backlinks Creation
- Content Writing for Blogs & Product Pages
- High-Quality Blog Images
6.1 K+
Total no. of clicks
3200+
Increased organic new users
35,600+
Increased overall views
100% Campaign Transparency
We’re your trusted digital marketing agency that believes in being open and talking clearly about everything we do. We make sure you always know what’s happening with your campaign and give you the information and control you need during the whole process.
Team of Experts
In our digital marketing agency, our certified professionals bring expertise in SEO, PPC, content writing, graphic design, and social media. Our deep understanding of these areas ensures a comprehensive approach to enhancing your online presence. We prioritise effective strategies and cohesive collaboration across our specialised teams to deliver more conversions for your business.
Partner That Understands YouÂ
We make decisions with your goals and concerns in mind. Whether it’s website design, SEO, PPC, or anything else, we aim to understand your worries and aspirations to deliver the business results you’re looking for.
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Why We Are Your Preferred Choice?
Tired of digital marketing agencies that seem to forget you exist? Want updates and helpful insights but get nothing in return? We understand. Our marketing agency offers the following benefits:
- Save Your Time, Money, and Resources
- Build Brand Reputation Online
- Acquire Significant ROI
- Maximise Customer Touchpoints
- Track Campaign Results
- Promote Consumer Engagement
- Adjust Strategies Based on Analytics
- Drive Long-Term Growth
- Leverage Precise Audience Targeting
- Improve Conversion Rates